The Bulletproof Marketer
The Bulletproof Marketer is dedicated to helping business owners, marketing professionals, sales professionals, and everyone in between get the most out of the digital landscape - in order to drive leads, sales, and growth! Host Christopher Tompkins will get right to the point with the help of esteemed members of his extensive network - bringing their knowledge directly to you so you can learn more about numerous topics such as social media marketing, digital advertising, affiliate marketing, SEO, website design, email marketing, copywriting, animation, and so much more! Like the content of the show? Visit Christopher’s firm, The Go! Agency, online for more helpful hints, tips, and downloads: http://www.GoSalesandMarketing.com
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Episodes
Friday Mar 20, 2020
Friday Mar 20, 2020
In light of the recent Coronavirus pandemic, the team and I have been increasingly approached by many our friends, clients, and business associates as to how to best communicate how they are dealing with the situation. So, in other words, crisis public relations or crisis PR.
In today's episode, host Christopher Tompkins, CEO of The Go! Agency, will share his top 5 tips on how you can ensure that your crisis PR game is on point!
Tuesday Nov 27, 2018
Tuesday Nov 27, 2018
In this episode of The Social Marketing Academy, host Christopher Tompkins is going to reveal one of the secret weapons to an air-tight marketing strategy - YOUR COMPETITORS!
Competition is a great way to make yourself a better marketer. You might be satisfied with your own results, but looking at a competitor can inspire you to keep trying. And why not let your competition help you become even better?
Christopher will share his best tips for spying on your competitors and using their successes and failures to improve your marketing strategy!
If you would like to read the blog assciated with this episode - click here!
Tuesday Nov 20, 2018
Tuesday Nov 20, 2018
In this episode of The Social Marketing Academy, host Christopher Tompkins shares his insider tips on how to find and target your perfect audience on social media!
A tried and true method of finding the right audience is to craft a buyer persona. A buyer persona is an imaginary representation of who you're selling to, and it makes sure your content is appealing to the right person. Listen in to get started today!
If you would like to read the blog associated with this podcast episode - click here!
Tuesday Nov 13, 2018
Tuesday Nov 13, 2018
On this episode of The Social Marketing Academy, host Christopher Tompkins helps you navigate one of the essential aspects of your social media marketing strategy....but one that is CONSTANTLY OVERLOOKED!
If you're new to tracking the success of a social media campaign, all of the jargon can get confusing. Still, it's important to look at these metrics to determine how you can adjust and optimize your strategy.
Christopher is going to walk you through the metrics that will be worth watching for you and your campaign. Of course, all of that begins with establishing a goal!
To read the blog associated with this podcast episode - click here!
Tuesday Nov 06, 2018
Tuesday Nov 06, 2018
On this episode of The Social Marketing Academy, host Christopher Tompkins shares the 7 most common pitfalls that social media marketers make - and how to step around them!
Social media marketing is constantly in flux, and it doesn't look like that's going to change anytime soon. The best practices of yesterday are painfully outdated now. As a marketer, you've got two options: fall behind your competition, or stay sharp!
Christopher is going to share the seven biggest things across social media that every marketer should know—but most don't. Listen and let's see how up-to-date your knowledge is!
To read the blog associated with this podcast - please click here!
Tuesday Oct 23, 2018
Tuesday Oct 23, 2018
Launching a brand on Amazon.com can be an absolute boon for business. Tons of eyes. Ease of purchase. Lots of sales.
But the first steps can be trickier than you think.
In this episode of The Social Marketing Academy, host Christopher Tompkins shares his experiences with Amazon marketing and some of the common mistakes and questions that have affected his clients. A must-listen for new, and existing, Amazon brands.
Tuesday Oct 16, 2018
Tuesday Oct 16, 2018
As many marketers know, when it comes to promotion - everything is more expensive during the holidays. This holds true for social media advertising as well, when many companies flood the social media channels pushing their respective products and services.
In this episode of The Social Marketing Academy, host Christopher Tompkins shares his insider tips on driving down your cost-per-click and increase conversions on your website!
Are you marketing on Facebook? Is your Facebook Page delivering leads? Try out our free Facebook Grader tool by clicking here!
Tuesday Oct 09, 2018
Tuesday Oct 09, 2018
When November rolls around, there is more for a business to think about than the Thanksgiving menu.
Are we going to run a Black Friday or Cyber Monday special?
In this epsidoe of The Social Marketing Academy, host Christopher Tompkins helps you to understand which event day is more suitable to the goals of your business. Whether you are a local or national business, or a product or service based company - there is the right day for you to launch your promotion!
Are you marketing on Facebook? Is your Facebook Page delivering leads? Try out our free Facebook Grader tool by clicking here!
Tuesday Oct 02, 2018
Tuesday Oct 02, 2018
If you are putting together your social media marketing strategy for the holidays, if can be a little frustrating to figure out the best way to craft your content and promotions to hit your target audience directly.
Is there a magic formula?
In this episode of The Social Marketing Academy, host Christopher Tompkins shares some examples of how big brands like Starbucks use their content to emotionally engage their audeince with great results!
Are you marketing on Facebook? Is your Facebook Page delivering leads? Try out our free Facebook Grader tool by clicking here!
Tuesday Sep 25, 2018
Tuesday Sep 25, 2018
If you are like many other companies out there, you are always looking for new ways to engage your social media audience. A great way to do it? Incentives!
Whether it be discounts, coupon/promo codes, freebies, or giveaway - there are many ways to enhance your social media marketing campaign.
But...wait! You need to prepare first!
In this episode of The Social Marketing Academy, host Christopher Tompkins is going to show you the steps that you need to take first in order to ensure that your social media marketing incentives are not only solid, but are cost effective!
Are you marketing on Facebook? Is your Facebook Page delivering leads? Try out our free Facebook Grader tool by clicking here!